Chicago is ripe with intra-city rivalries: the Cubs versus the Sox, Northwestern versus University of Chicago, the Sun-Times versus the Tribune. Add one more rivalry, brought to us by way of NYC: Intermix versus Scoop. After the opening of Intermix last week, we stopped by both ultra-chic retailers to compare shopping experiences. Here are our field findings.
Scoop NYC: Women’s clothing by Tibi, Marc by Marc Jacobs, Nili Lotan; Men’s clothing by James Perse, John Varvatos; kid’s clothing by Chip and Pepper Kids and Ella Moss; shoes and accessories for both sexes.
Intermix: Women’s clothing and accessories from D&G, Valentino, Stella McCartney, Matthew Williamson, Missoni.
Our Favorite Finds
Scoop NYC: Old-school sneakers for guys by John Varvatos for Converse, colorful linen shifts by Alice + Olivia, metallic python flats by Stuart Weitzman for Scoop.
Intermix: A hot pink dress by D&G embellished with gold chains; Valentino Diamante Ballerina Flats.
Sales Help (For this category, we got a general vibe on the sales crew, then tried on something that was decidedly “not for us” to gauge how honest the feedback is.)
Scoop NYC: Available but not pushy. We tried on a silk dress by Nili Lotan, and after deeming that the hem was too short, the associate suggested a number of ways to adapt the dress so we’d be more comfortable wearing it.
Intermix: Busy (it was opening weekend, after all) but constantly supervising their shoppers. When a silver silk halter tunic by Toronto-based Jay Godfrey looked too much like a maternity dress, the associate ran out and came back with a smaller size and two similar pieces for comparison.
Scoop NYC: Navy velvet curtains conceal huge dressing rooms with large benches to lay out outfits and accessories. A mirror-lined wall allows you to see how you look as you walk.
Intermix: A circle of smaller rooms with red suede curtains. Associates can swing around, checking on everyone in one swoop.
Scoop NYC: Free one-on-one consultations and personal shopping, free delivery to home or office.
Intermix: In addition to personal shopping, extended hours and in-home consulting, the staff associates are trained as stylists. (Tina Trenkner)
Intermix, 40 East Delaware Place, (312)640-2922; Scoop NYC, 1702 North Milwaukee (773)227-9930