Goods: Trendy casual clothing and accessories for men and women. Owner: Celebrity stylist Tracy Lemke has created her own store, Personal Privilege, and she promises to dress you the way she’s dressed athletic superstars like White Sox player Octavio Dotel, Lakers player Shannon Brown and Cubs player Carlos Marmol. Designers: True Religion, Miss Me, J Steger, Affliction, Laguna Beach Jean Co., Sky, Kyle Pink, William Rast, Civil Society and more. Prices: Inexpensive-Expensive. With items ranging anywhere from $15 to $300, Personal Privilege has clothing for every budget, and Lemke assures customers that they don’t need to look like millionaires to dress like them. Vibe: Bold and luxurious. Decorated with bright purple walls and animal-print rugs, Personal Privilege has a youthful, adventurous atmosphere. At Personal Privilege, customers often get complimentary drinks, manicures and massages. The Look: Flashy, funky clothes for the club scene and more conservative, classy clothes for every day. Shopper’s Perks: Free fashion consultation with Lemke and staff included in the purchase. Free alterations for purchases over $50.
UPDATED OCTOBER 2009